PALETTA is a company that sees color not just as matter but as it really is - An inexplicable phenomenon. my goal in this campaign was to spark the viewer's imagination
and to introduce an amusing & philosophical way to reflect on color.

concept, direction & design
by Omri Malka
Short ad for tv/web : 
Footage: National Geographic
Music: Boards of Canada
Product & Packaging design:
Website Flow:
Printed Campaign (Posters):
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